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Showing posts with the label PLANNING

What is 'Cupcake'?

Cupcake is a film that follows the codes and conventions of social realism. It it based on an adolescent girl looking for work but is rejected from all the "usual' job titles. In an attempt to save herself from her alcoholic father she ventures further into her job search. This is where she finds Debbie; her potential way out, her solution, freedom and happiness. The audience is drawn into following this heart wrenching journey as they gain a personal connection with Cupcake. In an attempt to save herself, she resorts to street life and isolation. The equilibrium of the storyline is the protest that takes place at the end of the film, symbolising happiness, freedom and her new journey.

Production Company Profile

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Our production company is called GEL Productions which stands for Gaia, Elizabeth, Lucy (the first names of our group/ the founders of this company). Below is our logo: This is the introduction annimation to our production company: Below is another intro we considered using:

Final Storyboard

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This is the final storyboard containing coloured images and detailed captions for each images allowing us to follow it easily when filming and editing.

Poster Designs

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When researching poster designs and ideas, we found that many social realism films, such as 'London to Brighton' use many shots from the film itself in the posters. We used this idea in most of out poster designs, however using images from the film and edited them in different ways using Microsoft Word. Minimalist Poster Design No. 1 For this poster, we edited the image to make it a lot more minimalistic and focus on only a few simple, quite dark colours, fitting with our colour palette. We also conformed to the usual conventions seen on film posters by adding quotes from well-known, respected news outlets to add authority. As well as this, we included the name in bold in the completely centre, in a darker colour than the other text surrounding it, making it stand out a lot more. We decided to use an image of the female protagonist so that she can be recognised as the main character through the poster before the audience even see the trailer, as well as having her in a feta...

Audience Feedback

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On Facebook, we created a survey for our friends to fill out after having watched the trailer. https://apps.facebook.com/my-surveys/trailer-feedback?from=admin_wall&v=303 This feedback was very helpful because we were able to gain constructive criticism from our peers (mainly who were between the ages of 15 and 25/ our target audience) Using Facebook as the means to gain feedback is an example of the way in which social media platforms and other new technologies have change the way we communicate. The fact that I have the ability to get criticism from a friend 10,000 miles away in Austrailia, demonstrates the extent to which I am able to gather information and to such a wide spread and varied audience.

Editing Difficulties

Lipstick shot  One of the shots that we struggled to edit was the extreme close up of Cupcake/Harriet applying red lipstick. We wanted Cupcake to seem neglected and less fortunate than the average person, however this scene was shot in a tidy, well kept bedroom. Therefore, we had to zoom in even more to her lips, however this then made the shot very blurry and granulated. We were unable to re-film this shot as the actress' schedule was extremely busy. To resolve this, we made the shots much quicker and used jump cuts to take the focus away from this. Darkness All filming was taken whilst it was very dark outside as we filmed during winter time. This meant that some shots were lost in the darkness and became very unclear. By increasing the brightness, the shot became fuzzy and very unprofessional looking. As well as this, we were unable to add effects over the top as they often darkened the footage even further. As a result of this, we had to use the sharpen tool, rather than th...

Shooting Schedule

Location: Shots: Time of day: Needed actors: Props needed: Tunbridge Wells   (12/12/2017) o    Kebab shop o    CafĂ© o    Job search o    Public toilets o    Money exchange o    Cupcake meets Debbie 17:00 + (Darkness) Lily Fulton Maeve Wigham o    CV o    Money o    Fur jacket o    Plain black jacket Otford house (13/12/2017) o    Shower shot o    Bed shot o    Lipstick appliance o    Lighting cigarette 17:00 Lily Fulton o    Lipstick o    Red skirt o    Black top o    Cigarettes o    Lighter School (14/12/2017) o    Protest o    Client shot (man doing up belt) o    Blowing...

Protest Scene - Inspiration

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The penultimate scene of our trailer is going to be a protest scene for feminism and women's rights. In order for us to make this a realistic depiction of these protests happening in real life, it is important for us to research and find inspiration so that we can create our own banners and posters successfully. This post shows some examples and ideas of what we intend to create ourselves, such as the girl power sign and the 'women's rights are human rights' statement as both come up more than once in our researching.  It also gives examples of ideas we found and that we intend to use similar words, phrases and images as the research gave us. This will all make the protest scene look a lot more authentic and real, also enhancing the social realism genre.  Below, is the specific slut shaming and victim blaming poster that we thought would be the most relevant of all, due to the strong theme of prostitution within our trailer and film. Below are t...